Digital Marketing Manager at Viatris
At VIATRIS, we see healthcare not as it is but as it should be. We act courageously and are uniquely positioned to be a source of stability in a world of evolving healthcare needs.
Viatris empowers people worldwide to live healthier at every stage of life.
We do so via:
Access – Providing high quality trusted medicines regardless of geography or circumstance;
Leadership – Advancing sustainable operations and innovative solutions to improve patient health; and
Partnership – Leveraging our collective expertise to connect people to products and services.
Every day, we rise to the challenge to make a difference, and here’s how the Digital Marketing Manager role will make an impact:
Key responsibilities for this role include:
- Design, build, monitor and maintain our social media presence
- Measure and report performance of (owned) digital marketing campaigns, and assess against goals (ROI and KPIs)
- Plan, execute, and measure experiments and conversion tests
- Drive creation of landing pages to optimize user experience in collaboration with internal stakeholders
- Manage new website requests as well as optimizing existing web assets
- Operate and improve digital B2B communication through relevant channels for the target group, including but not limited to newsletter e-mails and rep-triggered (pre-approved) e-mails
The minimum qualifications for this role are:
- Bachelor’s degree within marketing, communication, technology
- Minimum 2 years’ experience in digital marketing / B2B digital marketing
- Social media communication skills
- Knowledge in content marketing (including SEO)
- Can handle CMS, CSS and HTML
- Experience working with off shore teams
- Fluent in Swedish and English, both verbal and written
At Viatris, we offer competitive salar ies , benefits and an inclusive environment where you can use your experiences, perspectives and skills to help make an impact on the lives of others.
Viatris is an Equal Opportunity Employer.https://mediejobb.info/digital-marketing-manager-at-viatris/MarknadsföringStockholm